Joico Defy Damage Protective Shampoo

A protective shampoo that cleans and protects hair from thermal effects, excessive exposure to UV rays and environmental pollution, which cause daily damage and end up leaving hair dry, dull and lifeless.

Its soft foam effectively removes residues , accumulation of products and impurities, without harming the cuticle and without leaving hair rough or faded, protecting and prolonging hair color .

Its formula is enriched by some ingredients such as: protective lipid, which acts as the first line of defense; Moringa Seed Oil, ideal for creating healthy, strong and damage resistant hair; and Arginine, which strengthens hair bonds and stimulates bond renewal.

The result is resistant , soft , shiny hair, with a healthy appearance and an irresistible aroma. The perfect daily and weekly regime to care for all types of hair, even the driest and most damaged.

Main features:

• Cleans and removes residues without harming the hair cuticle
• Protection against thermal, chemical and environmental damage
• Protects and prolongs color
• Resistant, shiny, soft and healthy-looking hair
• Sulphate free

How to use: Apply to wet hair, massage until foaming and rinse thoroughly.