For cool and shiny blondes

A purple shampoo that provides a delicate and effective cleaning , restoring hair nutrition, promoting softness , health and a more beautiful color .

Its violet pigment , smooth and effective, neutralizes yellowish tones instantly , providing cooler and brighter blondes and Smartrelease Technology, strengthens and protects hair from the cumulative effects of daily styling, for strong , healthy-looking hair.

Its balanced formula is enriched with Arginine, which offers everything blonde hair needs, providing hair with more beautiful nuances, and a nutrient-rich blend of Tamanu and Monoi oils, which nourish, protect, fight frizz and help eliminate the yellowing of blonde hair, color fading and damage that strands face on a daily basis.

Main features:

• Blonde and bleached hair
• Nourishes and protects fragile blonde hair
• Hydration, shine and softness
• Neutralizes unwanted yellow tones
• sulfate free

How to use: Apply to wet hair, massage until foam is obtained, leave on for 1 to 3 minutes and rinse. If necessary, repeat the application.
Tip: Use 2-3 times a week to maintain cool tones.