Rich Intense Moisture Intense Moisturizing Shampoo

Bad habits in the daily care of our hair as well as technical work are responsible for the dehydration of the thread and contribute to it becoming damaged, that is, more brittle, porous, with split ends and lack of shine.

Rich's Intense Moisture range is ideal for hair that is drier and damaged by external factors or technical work.

The Rich Intense Moisture shampoo formula, enriched with marula oil , cherry blossom extract and wheat protein, gently cleanses the hair and scalp while repairing, hydrating the hair and restoring its natural elasticity and shine.

Active principles:

• Marula Oil – It is rich in antioxidants with high levels of oleic acid and vitamin C. It can nourish, moisturize and protect while increasing elasticity even in the driest hair.
• Cherry Blossom Extract – Powerful antioxidant action. Provides shine and softness
• Wheat Protein – Repairs damaged hair and adds volume and body to the hair shaft. Contributes to the reconstruction of the hair fiber

How to use: Apply (on average) an amount equivalent to a 20 cent coin. Spread the shampoo on your hands to activate the active ingredients. Distribute on wet hair and scalp, massage gently and leave on for 2 to 3 minutes. Rinse thoroughly and repeat washing.

Also use….

• Use conditioner with every wash. Try Angel En Provence Argan Active Oxygen Instant Repair Conditioner . It contains argan oil which is rich in vitamin E, essential fatty acids and linoleic acid. It restores the moisture of the wires while repairing the most brittle and dry wires;
• Whenever you use a heat source, use a thermal protector suitable for the temperature of the equipment you use. The lightweight formula of L'Oréal Professionnel Mythic Oil - Original Oil offers thermal protection up to 230ºC and facilitates blow-drying, leaving hair silky and magnificent up to the ends;
• Wet Brushes are ideal for detangling hair, especially when it is wet, as it becomes more fragile when broken. They have the exclusive Intelliflex ™ system , with intelligent flexibility bristles to prevent hair from breaking during brushing. These bristles adapt to any type of hair, combing effortlessly and painlessly;