Deep Cleansing, Hydration and Shine

Wella Professionals Ultimate Smooth Shampoo is the perfect ally to transform your hair care routine.

This deep cleansing shampoo has been specially developed to provide hydrated, regenerated hair with intense shine.

Ideal for those seeking a clarifying shampoo, its advanced formula effectively helps remove impurities, oil, and styling product residue, leaving the hair and scalp completely purified.

Combining the power of ingredients such as Squalane and Omega-9, this hydrating shampoo deeply nourishes each hair strand, ensuring long-lasting softness and protecting against dryness.

Furthermore, the innovative Metal Purifier technology removes accumulated heavy metals, promoting effective detoxification for healthier hair.

Suitable for colour-treated hair, Wella Ultimate Smooth Shampoo is the perfect solution for dry, frizzy and dull hair, offering deep cleansing and softness in one step.

Say goodbye to frizz and hello to clean, nourished hair full of life with this luxurious experience that combines rich lather with professional benefits.

Key features:

• Suitable for dry and frizzy hair
• Effectively eliminates impurities, oil, and residue from cosmetic and styling products
• Intense nourishment, nourishing hair from within.
• Clarifying shampoo, which removes accumulated particles from the hair and scalp, ensuring complete detoxification
• Functions as a hydrating shampoo, leaving hair soft, shiny, and revitalised
• Combats frizz and protects strands against thermal damage, providing a smooth and controlled finish
• Intense shine and silky touch
• Removes accumulated heavy metals, promoting healthier and revitalised hair
• Suitable for colour-treated hair