Amethyste Chroma Hydrating And Colour-Protective Shampoo For Coloured Hair

The Farmavita Amethyste Chroma Color Protective Shampoo is a professional-grade hydrating and colour-protective shampoo, specifically developed to meet the needs of coloured hair. Its action gently cleanses while protecting the intensity of the shade, preventing premature fading and ensuring silky, healthy hair with a radiant shine.

Technology and Performance

The advanced formula of this hair care product integrates two fundamental technologies to safeguard colouring:

• Chroma Lock Technology: Penetrates deep into the hair structure, strengthening damaged fibres and helping to retain pigments to preserve colour intensity for much longer between colourings.

• Metal Detox System: Neutralises invisible heavy metals present in tap water, creating an effective protective barrier against oxidation damage, which weakens hair and accelerates fading.

• Restorative and Anti-frizz Action: Deeply hydrates and restores the hair's natural manageability, significantly reducing frizz and imparting a silky touch from root to tip.

Technical-Professional Specifications

• Product type: Colour-protective shampoo

• Size: 1000 ml

• Hair type: All types of coloured or dyed hair

• Need: Colour protection, fading prevention, deep hydration and frizz control

• Technologies: Chroma Lock and Metal Detox

• Indication: Professional formula suitable for frequent use; compatible with all hair colour types

• Additional information: Does not include dispenser

Highlights, Care or Additional Benefits

• Gentle and effective cleansing that fully respects the balance of the hair fibre.

• Extends the durability, uniformity, and natural shine of the colour.

• Creates an active protective barrier against oxidation caused by water particles.

• Visibly improves hair's softness and manageability.

• Light texture and easy to rinse.

Expert Tip

For optimal protection results and to prolong the vibrancy of the shade for longer, use this shampoo with every wash and combine it with the Chroma Color Filler mask or the conditioner from the same Amethyste range.