Color Wow Raise The Root Thicken + Lift Volumising Spray

The Color Wow Raise the Root Thicken + Lift Spray, 150 ml, is a professional, ultra-light volumising spray, specifically developed to lift hair from the root without leaving it stiff or sticky. Ideal for fine, flat, or completely limp hair, this treatment provides body, density, and hold throughout the day, keeping strands exceptionally soft and easy to style.

Technology and Performance

This volumising spray uses advanced patented elastomer technology that works by creating a 'spring effect' directly at the roots, providing immediate and long-lasting lift. Its innovative formula is enriched with translucent, flexible polymers that add thickness and density to each hair strand, without compromising the hair's natural movement. Being extremely versatile, Raise the Root can be applied to both damp and dry hair, making it perfect for extending the longevity of a blow-dry or for refreshing and reviving your style the next day. Its clean composition leaves no accumulated residue, doesn't dry out the hair, and actively protects colour, ensuring the shade doesn't yellow or darken. It also features integrated heat protection.

Technical Specifications

• Product Type: Root volumising spray

• Size: 150 ml

• Hair Type: All hair types, especially fine, flat, sparse, or limp hair.

• Benefit: Volume and root lift, hair density, and heat protection.

• Technology: Elastomer technology with a spring effect.

• Texture: Fluid, ultra-light mist.

• Finish: Long-lasting volume, full-bodied and pliable strands with natural movement (without stiffness).

• Heat Protection: Integrated into the formula.

Key Benefits

• Instant Lift: Instantly and lastingly lifts the roots without creating a sticky or tacky texture.

• Colour Preservation: Fully translucent formula that doesn't strip shine, doesn't yellow, and doesn't alter the colour tone.

• Versatile Application: Works effectively on both damp hair before blow-drying and dry hair for quick touch-ups.

• Natural Look: Provides a densified hair finish that feels soft to the touch, free from the stiffness of traditional sprays.

Expert Tip

To achieve maximum three-dimensional volume and optimise the action of the flexible elastomers, spray Raise the Root section by section directly onto the scalp and the base of the roots on damp hair. During blow-drying, use a round brush to pull the strands upwards while directing the heat from the dryer towards the root area. This will set the 'spring' structure and ensure long-lasting lift.