Description
How to Use
Warnings
Warranty
Description

FarmaVita Life Color Plus permanent cream hair colour in the 10.0 Cool Platinum Blonde variant represents the highest level of lightening with maximum expression of pure, crystalline cool reflections. Developed under the parameters of technology Excelsa Hp, this advanced formula balances the strong demand for lightening with an intensive treatment for restoration of the fibre from the inside out.

Technology and Performance

  • Excelsa Hp Technology: Incorporates low molecular weight oligopeptides derived from the Bertholletia Excelsa fruit. Their reduced size ensures free passage through the hair cuticles to the cortex, binding to proteins to compensate for structural losses caused by extreme lightening.

  • Deep Hydration and Water Retention: These oligopeptides act by retaining the intrinsic moisture of the hair fibre. The practical benefit lies in total control over frizz and roughness caused by humidity, delivering a soft, shiny, and extremely silky platinum blonde.

  • Pigment Balancing and Ammonia Odour Reduction: Ultra-refined pigments ensure stable colour with exceptional coverage. Concurrently, an innovative raw material acts directly within the chemical matrix to capture and dissipate the volatile ammonia odour.

  • Skin Protection: An anti-irritation molecule forms a film that preserves scalp health during the technical processing time.

Technical Specifications

  • Product type: Permanent cream hair colour

  • Shade: 10.0 Cool Platinum Blonde

  • Size: 100 ml

Key Features, Care, and Additional Benefits

  • Lightening and Coverage: Provides up to 100% grey hair coverage and optimal lightening performance.

  • Manageability: Facilitates combing through lengths and ends after the technical procedure.

  • Pure Reflection: Total neutralisation of excessively warm or orange lightening bases.

Expert Tip

For normal lightening and toning mixtures, mix 50 ml of the 10.0 Cool hair colour with 75 ml of Cream Developer at 20, 30, or 40 volumes (1:1.5). In the case of super-lightening products or specific technical needs for richer mixtures, apply 100 ml of Cream Developer at 40 volumes. For maximum tone intensification, use a 1:1 ratio. Follow the instructions on the packaging or consult a professional.

How to Use
  1. In a clean plastic bowl, add 50 ml of Life Color Plus 10.0 Cool.

  2. Pour 75 ml of Cream Developer oxidant at 20, 30, or 40 volumes (1:1.5 ratio). (For super-lightening, mix with 100 ml of Cream Developer at 40 volumes, as per the recommended technique).

  3. Use the brush to mix until a completely homogeneous creamy texture is obtained.

  4. Apply to dry hair with absolute precision on the indicated sections.

  5. Leave the product on for the recommended processing time. Follow the instructions on the packaging or consult a professional.

  6. Emulsify with a little warm water, massaging gently.

  7. Rinse thoroughly until all traces of the colouring cream are removed.

Warnings
  • Hair colourants can cause severe allergic reactions.

  • Read and follow the instructions.

  • Perform a preliminary allergy test 48 hours before applying any hair colourant. If no irritation occurs, proceed with the application.

  • Read the leaflet accompanying the product carefully.

  • This product must not be used on persons under the age of 16.

  • For professional use only.

  • Wear appropriate gloves. If the product comes into contact with eyes, rinse immediately and thoroughly with water.

  • Do not use for colouring eyelashes or eyebrows.

  • Keep out of reach of children.

  • Do not use on irritated or broken skin, or on a damaged scalp.

  • In case of irritation or allergic reaction, discontinue use and consult a doctor.

  • For external use. Do not ingest.

  • Store in a cool, dry place, away from direct sunlight.

  • Observe the storage conditions and expiry date indicated on the packaging.

Warranty
For more information about the warranty of products available on pluricosmetica.com, please refer to point 11 - "Product Warranty" on this page
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