Wella Color Touch Demi-Permanent Hair Colour 7/47

Wella Color Touch is the ideal demi-permanent hair colour for those looking to easily and sophisticatedly transform and enhance hair tones.

This hair dye is perfect for clients who enjoy frequently changing their look, offering vibrant and low-maintenance results. Its vegan, ammonia-free* formula, enriched with Keratin, is gentle on the hair, keeping it nourished and healthy.

The innovative Metal Purifier technology ensures this hair colour delivers a true-to-tone intensity, regardless of hair condition, providing consistent and stunning results.

Furthermore, the formula does not drip during application, ensuring precision and uniformity. The range also includes the exclusive Color Touch Melt service, to create personalised and sophisticated effects.

Color Touch Vibrant Reds from Wella Professionals gives hair an incredible red shade. A range that complements Koleston Perfect shades and offers deep, natural colour with radiant shine.

With sustainable packaging and an environmentally friendly approach, Wella Color Touch combines beauty, innovation, and environmental responsibility, allowing any client to explore colours and looks with confidence.

Key features:

• Ideal for easily and sophisticatedly transforming and enhancing natural hair colour
• Vegan and Ammonia-Free* Formula
• Metal Purifier Technology that removes metallic impurities for true-to-tone colour, regardless of hair condition
• Enriched with Keratin that helps keep hair nourished and healthy
• Vibrant colours that last up to 24 washes
• Offers up to 63% more shine
• Up to 50% more grey coverage (without pre-pigmentation)
• Non-drip formula, which facilitates application and allows for a more precise finish
• Low maintenance, ideal for those who like to change shades frequently
• Can be combined with any other shade in the same range
• Sustainable packaging
• Professional use

How to use: Always mix Color Touch with Color Touch Emulsion 1.9% or 4%. Mix at a ratio of 1+2 (Example: 30g of Cream +  60ml of Emulsion). 

Development time: Without heat - 20 minutes or 15 minutes after a perm / straightening;

With heat - 15 minutes or 10 minutes after a perm / straightening;

If necessary, the development time can be extended by an additional 5 minutes. Mix in a bowl or applicator bottle. Wear suitable gloves. We recommend applying the mixture using a bowl and brush. For quick application, the applicator bottle can be used. Apply Color Touch to hair previously shampooed and towel-dried, applying the colour mixture evenly from roots to ends.

*except for the Color Touch Plus range, which contains a low ammonia content to ensure up to 70% grey hair coverage and an almost imperceptible root regrowth.

CAUTION: HAIR COLOURANTS CAN CAUSE SEVERE ALLERGIC REACTIONS. READ AND FOLLOW INSTRUCTIONS. CARRY OUT A PRELIMINARY ALLERGY TEST 48 HOURS BEFORE APPLYING ANY COLOURANT. IF NO IRRITATION PROBLEM OCCURS, PROCEED WITH THE APPLICATION. CAREFULLY READ THE LEAFLET ACCOMPANYING THE PRODUCT. 

THIS PRODUCT SHOULD NOT BE USED ON PERSONS UNDER THE AGE OF 16. FOR PROFESSIONAL USE ONLY. WEAR APPROPRIATE GLOVES. IF THE PRODUCT COMES INTO CONTACT WITH EYES, RINSE IMMEDIATELY AND THOROUGHLY WITH WATER. DO NOT USE FOR DYEING EYELASHES AND EYEBROWS. 

Shade samples are for indication purposes only, as they may vary depending on the computer screen used for viewing. Therefore, Pluricosmética declines any responsibility for possible colour variations that may occur.