Description
How to Use
Warnings
Warranty
Description

Wella Koleston Perfect ME+ Rich Naturals – Natural Tones with Sublime Shine and Color Balance

The perfect harmony between naturalness and luminosity. Wella Koleston Perfect ME+ Rich Naturals is a professional permanent color developed to deliver natural, balanced, and radiant tones, with a depth of color that reflects the shine and vitality of healthy hair. Each application transforms hair into a veil of light—pure, even, and vibrant color.

ME+ technology, exclusive to Wella Professionals, redefines the standards of modern hair color. Its innovative molecule replaces traditional pPD and pTD, reducing the risk of developing new allergies* in non-allergic individuals without compromising professional performance. The color maintains color intensity and fidelity, with up to 100% gray coverage and up to 3 levels of lift.

The creamy, fluid texture of Wella Koleston Perfect ME+ Rich Naturals ensures easy, even application, while Pure Balance technology works on the hair fiber, helping to neutralize free radicals during the coloring process. The result is stronger, smoother, and less damaged hair—color after color.

The Rich Naturals range of shades is designed to enhance the beauty of your hair with natural, balanced highlights. From soft blondes to warm browns, each shade captures the light in a subtle and sophisticated way, providing a natural, elegant, and long-lasting finish. This color reveals the true dimension of professional color—shine, harmony, and authenticity.

Rich Naturals 6/97 - Dark Cendré Brown Blonde

Main features:

Professional permanent color with ME+ technology
Natural, balanced tones with shine and depth
Covers up to 100% of gray hair
Lightens up to 3 tone levels
Pure Balance Formula to Reduce Hair Damage
Reduces the risk of new allergies* in non-allergic people
Creamy and smooth texture, easy to apply
Reliable and consistent results with every application
Rich Naturals range for natural and luminous reflections
Professional use


* Although the risk of developing allergies is low, there is still a risk of an allergic reaction that can be serious.

The shade samples are merely indicative, as they may vary depending on the computer screen used to view them. Therefore, Pluricosmética declines any responsibility for any color variations that may arise.
How to Use

Mix Wella Koleston Perfect ME+ Rich Naturals with the appropriate Wella oxidant in a 1:1 ratio.

Apply to dry, unwashed hair, distributing evenly.

Leave to act according to the manufacturer's instructions.

Rinse thoroughly and finish with a post-color shampoo to stabilize the pigment and prolong shine.

Warnings

Hair dyes can cause severe allergic reactions.

Read and follow the instructions.

Perform a preliminary allergy test 48 hours before applying any dye. If no irritation occurs, proceed with the application.

Please read the leaflet that comes with the product carefully.

This product should not be used by children under 16 years of age.

For professional use only.

Use appropriate gloves. If the product comes into contact with your eyes, wash immediately and thoroughly with water.

Do not use to color eyelashes and eyebrows.

Warranty
For more information about the warranty of products available on pluricosmetica.com, please refer to point 11 - "Product Warranty" on this page
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