Wella Illumina Color Permanent Colour 9/37 Very Light Blonde Golden Brown
Achieve extraordinary colour results with the permanent cream hair colour Wella Professionals Illumina Color 9/37 Very Light Blonde Golden Brown. Developed to provide luminous, multi-dimensional and natural-looking colour, this professional range offers incomparable transparency and guarantees up to 100% grey coverage, respecting and protecting the integrity of the hair fibre.
Technology and Performance
The Illumina Color range stands out for its advanced colour protection and revelation technologies:
Microlight Technology: Protects hair cuticles and encapsulates copper residues present on the hair surface, preventing them from interfering with the colour's action. This keeps cuticles smooth and polished, allowing for optimal light reflection and natural contrasts under any lighting.
Integrated Metal Purifier: Helps prevent hair damage caused by the presence of metals during the chemical process.
Microtones: A sophisticated combination of colouring pigments that perfectly mimics the natural nuances and shades of hair.
Technical Specifications
Product type: Permanent cream hair colour
Shade: 9/37 Very Light Blonde Golden Brown
Size: 60ml.
Grey coverage: Up to 100% coverage
Lightening: Up to 3 levels of lift
Indication: Full head application, partial application or creative techniques; colour correction and balancing, or as a glossing treatment.
Highlights, Care or Additional Benefits
Ensures colour treatment and prolonged durability through Microlight Technology.
Provides a luminous shine effect and superior cuticle protection.
The shades from the palette can be intermixed to create new personalised colours.
Mixing with Color Perfect is not recommended.
Expert Tip
As it belongs to level 9/, the 9/37 Very Light Blonde Golden Brown shade is excellent for creating luxurious warm beige reflections, being highly recommended for toning services and pastel shades. Always mix the product with Color Touch Emulsion 1.9% in a 1:2 ratio. Comb the hair evenly during the 5 to 15-minute processing time to ensure a perfectly homogeneous distribution of the golden and brown reflections.
Note: The packaging is currently being updated. New look, but with the same trusted formula.
Shade samples are merely indicative, as they may vary depending on the computer screen used for viewing. Therefore, Pluricosmética disclaims any responsibility for any colour variations that may arise.
Preparation and Standard Mixing: In a non-metallic bowl, mix in a 1:1 ratio (e.g., 60g of Illumina Color + 60g of Welloxon Perfect oxidiser).
For 1 level of lift, grey coverage at the same depth or darkening: use Welloxon Perfect 6%.
For 2 levels of lift: use Welloxon Perfect 9%.
For 3 levels of lift: use Welloxon Perfect 12%.
Full Head Application (Same tone or darkening): Apply the colour mixture immediately from roots to mid-lengths and ends.
Processing Time: Without heat: 30-40 minutes. With heat: 15-25 minutes. If necessary, allow an additional 5-10 minutes development time.
Lightening Technique (Mid-lengths and Ends): Apply the mixture only to the mid-lengths and ends, leaving approximately 2 cm free at the scalp. After the indicated time (Without heat: 20 min / With heat: 15-25 min), apply to the root area.
Pastel Shades / Toning: For toning with level 9/, mix in a 1:2 ratio with Color Touch Emulsion 1.9%. Development time: 5 to 15 minutes.
Glossing Effect (Shine): Mix in a 1:1:1 ratio (1 part Illumina Color, 1 part Color Touch Emulsion 1.9%, and 1 part Wella Care Color Post Treatment Service). Development time: 5-10 minutes.
Rinsing and Post-Treatment: After the development time, rinse thoroughly with water. Wash very well with Wella Care Brilliance Shampoo. To neutralise the colour, use Wella Care Color Post Treatment Service.
Note for grey coverage: Up to 30% grey, use only the toning shade; between 30% and 50%, add 1/3 of a base shade to the mixture; with over 50% grey, use one part base shade with one part toning shade. For deeper results on natural hair without grey, use a 1:1 mixing ratio with Color Touch Emulsion 4%.
Hair colorants can cause severe allergic reactions.
Read and follow the instructions.
Perform a preliminary allergy test 48 hours before applying any colourant. If no irritation occurs, proceed with the application.
Read the product leaflet carefully.
This product should not be used on persons under 16 years of age.
For professional use only.
Wear appropriate gloves. If the product comes into contact with eyes, rinse immediately and thoroughly with water.
Do not use for colouring eyelashes or eyebrows.
Keep out of reach of children.
Do not use on irritated, broken, or damaged scalp.
In case of irritation or allergic reaction, discontinue use and consult a doctor.
For external use only. Do not ingest.
Store in a cool, dry place, away from direct sunlight.
Comply with storage conditions and expiry date indicated on the packaging.
Latest update: 2026-07-09 00:13:48
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