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20%
Subrina Professional Permanent Hair Colour 7/77 Intense Medium Blonde Chocolate Brown
Description
How to Use
Warnings
Warranty
Description
Subrina Professional Permanent Hair Colour – Colour with Dimension and Shine 7/77 | Essential Range
The colour settles with depth and softness… and the brown reveals an elegant, warm intensity. Subrina Professional Permanent Hair Colour 7/77 Chocolate Intense Medium Blonde Brown was developed to create a true chocolate tone, offering perfect 100% grey hair coverage, without the need to add any natural shade.
This permanent hair colour acts within the hair fibre using liquid crystal technology, ensuring effective pigment fixation and a uniform, intense, and long-lasting colour. The intense medium blonde brown offers a rich and captivating interpretation, with a deep chocolate touch that imparts sophistication and shine, maintaining the balance between warmth and naturalness.
Part of the Essential range, this professional hair dye was developed for those seeking an intense and authentic brown shade, with a solid and uniform result, free from unwanted undertones. The 7/77 Chocolate shade provides total coverage and a natural finish, ideal for those looking for a sophisticated, rich, and luminous colour.
The Emulsion system enhances oil deposition and accelerates pigment penetration into the hair strand, keeping hair manageable, with professional shine and a silky touch, even in ammonia-based colours. The hair remains healthy and with a well-cared-for texture.
The formula is enriched with Argan Oil, rich in fatty acids and vitamin E, helping to preserve hair fibre hydration and scalp comfort during the colouring process.
This shade provides up to 100% grey hair coverage, ensuring exceptional colour uniformity and intensity. With no need for additional mixing, the 7/77 Chocolate offers a simple, effective, and professional solution.
During application, AromaGuard technology reduces odour perception by up to 70%, replacing it with a soft and pleasant fragrance, making the process more comfortable.
Authentic chocolate. Total coverage. An intense medium blonde brown designed for professionals who demand precision… and elegance.
Key features
Intense medium blonde brown with a true chocolate tone
Up to 100% grey hair coverage
Uniform, intense, and long-lasting colour
Professional shine
With ammonia and liquid crystal technology
With Argan Oil
Gentle fragrance with AromaGuard technology
Vegan
For professional use
Shade samples are merely indicative, as they may vary depending on the computer screen used for viewing. Pluricosmética therefore disclaims any responsibility for any colour variations that may arise.
How to Use
Mix with the appropriate developer according to the desired technique.
Apply to dry, unwashed hair.
Observe the indicated development time.
Emulsify, rinse thoroughly, and finish with post-colour care.
Warnings
Hair colourants can cause severe allergic reactions.
Read and follow the instructions.
Perform a preliminary allergy test 48 hours before applying any hair colourant. If no irritation occurs, proceed with the application.
Carefully read the leaflet accompanying the product.
This product must not be used on persons under 16 years of age.
For professional use only.
Wear appropriate gloves. If the product comes into contact with eyes, rinse immediately and thoroughly with water.
Do not use for colouring eyelashes or eyebrows.
Warranty
For more information about the warranty of products available on pluricosmetica.com,
please refer to point 11 - "Product Warranty" on this page
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The availability shown and the sale price in each of the stores are always subject to confirmation..
Latest update: 2026-07-06 00:13:48
Latest update: 2026-07-06 00:13:48
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