Wella Color Touch Demi-Permanent Plus Semi-Permanent Colour 66/07

Wella Color Touch is the ideal semi-permanent colour for those looking to effortlessly transform and enhance hair tones with sophistication.

This hair colour is perfect for clients who enjoy frequently changing their look, offering vibrant and low-maintenance results.

Its vegan formula contains a low ammonia content to ensure up to 70% grey hair coverage and almost imperceptible root growth.

It is also enriched with Keratin, gentle on the hair, keeping it nourished and healthy.

The innovative Metal Purifier technology ensures this colour delivers a true-to-tone intensity, regardless of hair condition, providing consistent and stunning results.

Furthermore, the formula does not drip during application, ensuring precision and uniformity. The line also includes the exclusive Color Touch Melt service, for creating personalised and sophisticated effects.

Quickly change hair colour and cover grey hair with Wella Professionals' Color Touch Plus demi-permanent colour. A demi-permanent colour, ideal for quick changes to brown tones that require little maintenance. 

With sustainable packaging and an environmentally friendly approach, Wella Color Touch combines beauty, innovation, and environmental responsibility, allowing clients to confidently explore colours and looks.

Key features:

• Ideal for effortlessly transforming and enhancing natural hair colour with sophistication
• Vegan and Ammonia-Free Formula
• Metal Purifier Technology that removes metallic impurities for true-to-tone colour, regardless of hair condition
• Enriched with Keratin that helps keep hair nourished and healthy
• Vibrant colours that last up to 24 washes
• Offers up to 63% more shine
• Up to 70% grey hair coverage
• Non-drip formula, which facilitates application and allows for a more precise finish
• Low maintenance, ideal for those who like to change shades frequently
• Can be combined with any other shade from the same range
• Sustainable packaging
• Professional use

Directions for use: Always mix Color Touch with Color Touch Emulsion 1.9% or 4%.

Mix in a 1+2 ratio (Example: 30g of Cream +  60ml of Emulsion). 

Processing time: Without heat - 20 minutes or 15 minutes after a perm / straightening;

With heat - 15 minutes or 10 minutes after a perm / straightening;

If necessary, the processing time can be extended by an additional 5 minutes.

Mix in a bowl or applicator bottle. Wear suitable gloves. We recommend applying the mixture using a bowl and brush. For quick application, an applicator bottle can be used. Apply Color Touch to hair that has been previously shampooed and towel-dried, applying the colour mixture evenly from roots to ends.

CAUTION: HAIR COLOURANTS CAN CAUSE SEVERE ALLERGIC REACTIONS. READ AND FOLLOW INSTRUCTIONS. CONDUCT A PRELIMINARY ALLERGY TEST 48 HOURS BEFORE APPLYING ANY COLOURANT. IF NO IRRITATION OCCURS, PROCEED WITH APPLICATION. CAREFULLY READ THE LEAFLET ACCOMPANYING THE PRODUCT. 

THIS PRODUCT SHOULD NOT BE USED BY PERSONS UNDER 16 YEARS OF AGE. FOR PROFESSIONAL USE ONLY. WEAR APPROPRIATE GLOVES. IF THE PRODUCT COMES INTO CONTACT WITH EYES, RINSE IMMEDIATELY AND THOROUGHLY WITH WATER. DO NOT USE FOR EYELASH AND EYEBROW COLOURING. 

The shade samples are for indication only, as they may vary depending on the computer screen used for viewing. Therefore, Pluricosmética declines any responsibility for any colour variations that may arise.