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L’Oréal Pro Inoa Ammonia-Free Permanent Colour 7.31

60ml

PVP (w/VAT)

16.36€

11.75 €

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Description

How to Use

Ingredients

Warnings

Warranty

Description

Professional Permanent Ammonia-Free Colour – Shine, Comfort and Luxury Performance

Imagine opening the tube and immediately feeling the creamy, more pliable texture glide between your fingers. Permanent colour takes on another dimension: it mixes instantly, envelops each fibre, and transforms application into a safe, quick, and precise gesture. No stinging. No harshness. Just a sensation of absolute comfort on the scalp… as the colour begins to reveal itself.

When working with the hair, the real impact of the oil-powered formula becomes evident. ODS technology – exclusive, patented, and present at 60% – acts as a catalyst for shine and nourishment. The colour sets evenly, deeply, and luminously. And when the hair dries? That mirror-like reflection appears, capturing light from any angle. A 48% superior shine that doesn't fade after just a few washes. It maintains. It evolves. It lasts.

For those seeking total grey hair coverage and high-impact, ammonia-free colour, this vegan formula becomes an ally. Professionals notice the difference in mixing speed. Clients feel their hair is softer to the touch, more nourished, and easier to comb.

There's always the doubt: will it last? Yes - enhanced durability ensures intense and vibrant shades for much longer, without compromising hair health. It's a ritual that simplifies the process, elevates the result, and meets the demands of those who accept nothing less than excellence in professional ammonia-free colour.

Colour level: 7.31 copper ash blonde

Key Features

Up to 100% grey hair coverage

48% shinier hair*

Easier to handle formula**

Easier and faster mixing**

Long-lasting nourishment

ODS 60% oil technology

Ammonia-free

Vegan formula***

Optimal scalp comfort

*Instrumental test vs before colouring.
**Instrumental test vs previous iNOA.
***Vegan Formula: No animal-derived ingredients or derivatives.

The shade samples are indicative only, as they may vary depending on the computer screen used for viewing. Therefore, Pluricosmética declines any responsibility for any colour variations that may arise.

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How to Use

To colour the hair, mix 1:1 in a non-metallic bowl: 60g of INOA colour with 60ml of INOA developer:

10 vol. lightens up to 1 level
20 vol. lightens up to 2 levels
30 vol. lightens up to 3 levels

Processing time: 35 minutes.

Pro Tip: For thick and/or resistant hair, you can apply the grey coverage mixture when you have 50% or more grey hair. For deeper and/or more opaque coverage, you can use deep, or intensified (.0) fundamentals for cool and warm tones.

:: Usage tips

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Ingredients

PARAFFINUM LIQUIDUM / MINERAL OIL / HUILE MINERALE • AQUA / WATER / EAU • ETHANOLAMINE • COCO-GLUCOSIDE • SODIUM LAURYL SULFATE • PEG-40 HYDROGENATED CASTOR OIL • HYDROXYPROPYL GUAR • SODIUM METABISULFITE • EDTA • HYDROXYBENZOMORPHOLINE • TOLUENE-2,5-DIAMINE • ASCORBIC ACID • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • m-AMINOPHENOL • 2-AMINO-3-HYDROXYPYRIDINE • 2,4-DIAMINOPHENOXYETHANOL HCL • THIOGLYCERIN

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Warnings

Hair colorants can cause severe allergic reactions.

Read and follow instructions.

Perform a preliminary allergy test 48 hours before applying any hair colorant. If no irritation occurs, proceed with the application.

Read the leaflet accompanying the product carefully.

This product is not intended for use on persons under the age of 16.

For professional use only.

Wear suitable gloves. If the product comes into contact with eyes, rinse immediately and thoroughly with water.

Do not use to colour eyelashes or eyebrows.

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Warranty