Description
How to Use
Ingredients
Warnings
Warranty
Description

L'Oréal Pro iNOA luxury permanent hair colour in shade 10.31 Very Light Golden Ash Blonde perfectly balances the warm luminosity of gold with the cool control of ash. Ammonia-free and vegan, it creates high-impact, radiant very light blondes with optimal scalp comfort.

Technology and Performance

Through the ODS (Oil Delivery System) technological engine, this oil-based formula infuses the colourants deep into the hair fibre, ensuring a translucent and even blonde. The creamy texture has been optimised for quick mixing, guaranteeing a drip-free application and much easier rinsing.

Technical Specifications

  • Product type: Ammonia-free permanent hair colour powered by oil

  • Shade: 10.31 Very Light Golden Ash Blonde

  • Size: 60g

  • Hair type: All hair types and textures

  • Need: Maximum luminosity, balanced blonde reflections, and grey coverage

  • Texture: Silky, non-drip cream

  • Grey coverage: Up to 100% coverage

  • Finish: Ultra-glossy and translucent

  • Actives: ODS Technology (Oil Delivery System)

  • Development time: 35 minutes

  • Recommended developer: iNOA Developer 10 vol., 20 vol. or 30 vol.

  • Professional indication: Yes

Highlights, Care, or Additional Benefits

  • Quick mixing and simplified ratio for maximum profitability.

  • Clean multi-reflective results that protect the hair's visual quality.

  • Fully vegan and odourless formula.

Expert Tip

The 10.31 Very Light Golden Ash Blonde shade is excellent for creating sophisticated sand or champagne blonde effects. Use with iNOA Developer 10 vol. for soft colour deposits and reflection control on pre-lightened hair, or 20 vol. to blend with regrowth.

Shade samples are merely indicative, as they may vary depending on the computer screen used for viewing. Pluricosmética therefore disclaims any responsibility for any colour variations that may arise.

How to Use
  1. Preparation: Wear suitable disposable gloves. Exclude the use of any metal accessories. Mix only with the specific iNOA developer.

  2. Mixing: In a non-metallic bowl or container, mix in a 1:1 ratio (60 g of iNOA 10.31 colour + 60 ml of iNOA Developer 10 vol., 20 vol. or 30 vol.). Emulsify well until a creamy mixture is obtained.

  3. Application and Development Time: Apply evenly to dry hair. Start at the roots and then apply to the lengths and ends. Leave to develop for 35 minutes.

  4. Rinsing: Once the development time is complete, perform a slight emulsion with the fingertips. Rinse thoroughly until the water runs clear and wash the hair with a suitable post-colour shampoo.

Ingredients
PARAFFINUM LIQUIDUM / MINERAL OIL / HUILE MINERALE • AQUA / WATER / EAU • ETHANOLAMINE • COCO-GLUCOSIDE • SODIUM LAURYL SULFATE • PEG-40 HYDROGENATED CASTOR OIL • HYDROXYPROPYL GUAR • SODIUM METABISULFITE • EDTA • HYDROXYBENZOMORPHOLINE • TOLUENE-2,5-DIAMINE • ASCORBIC ACID • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • m-AMINOPHENOL • 2-AMINO-3-HYDROXYPYRIDINE • 2,4-DIAMINOPHENOXYETHANOL HCL • THIOGLYCERIN Nota: Esta composição técnica tem por base o sistema INCI (International Nomenclature of Cosmetic Ingredients).
Warnings
  • Hair colourants can cause severe allergic reactions.

  • Read and follow instructions.

  • Perform a preliminary allergy test 48 hours before applying any hair colour. If no irritation occurs, proceed with the application.

  • Read the leaflet accompanying the product carefully.

  • This product should not be used on persons under 16 years of age.

  • For professional use only.

  • Wear appropriate gloves. If the product comes into contact with the eyes, rinse immediately and thoroughly with water.

  • Do not use to colour eyelashes and eyebrows.

  • Keep out of reach of children.

  • Do not use on irritated or broken skin, or on a scalp with lesions.

  • In case of irritation or allergic reaction, discontinue use and consult a doctor.

  • For external use only. Do not ingest.

  • Store in a cool, dry place, away from direct sunlight.

  • Respect the storage conditions and expiry date indicated on the packaging.

  • Temporary 'black henna' tattoos may increase the risk of allergy.

  • Do not colour the client's hair if they: have a rash on their face or have a sensitive, irritated, or damaged scalp; have ever experienced a reaction after colouring their hair; have ever experienced a reaction to a temporary 'black henna' tattoo.

  • IT IS COMPULSORY TO CARRY OUT AN ALLERGY ALERT TEST IMPERATIVELY 48 HOURS BEFORE EACH USE OF THIS PRODUCT (refer to the leaflet).

  • Rinse eyes immediately and thoroughly with water if the product comes into contact with them.

  • Rinse hair thoroughly after application.

  • Wait 15 days after a relaxer, perm, or long-lasting straightening treatment before applying the colour.

  • Do not use on hair coloured with henna or a progressive colourant.

Warranty
For more information about the warranty of products available on pluricosmetica.com, please refer to point 11 - "Product Warranty" on this page
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