Description
How to Use
Warnings
Warranty
Description

Professional Wella Koleston Perfect ME+ Hair Colour – Light Blondes, Pure Shine and Long-lasting Colour

Wella Koleston Perfect ME+ Special Blonde 12/11 is a permanent hair dye created to reveal authentic, balanced, and brilliant shades, with a natural depth that transforms blonde hair into a reflection of sophistication. Its creamy, fluid texture adheres perfectly to the hair fibre, distributing pigment evenly and ensuring uniform colour, even on the most resistant strands.

Wella's exclusive ME+ technology replaces pPD and pTD with an innovative molecule that reduces the risk of skin sensitisation*, preserving colour performance and durability. The result is a high-performance, safe, and precise professional hair colour that maintains hair integrity even after multiple applications.

This super-lightening hair colour lifts up to 4 levels, illuminating natural blondes with subtle intensity and a shine that catches light from any angle. The Intense Ash Blonde 12/11 neutralises unwanted reflects and reveals a cool, elegant, and modern shade - ideal for those seeking a professional result with a refined finish.

The delicate fragrance and smooth application make the process more pleasant, transforming the colouring moment into a true beauty ritual. Hair gains vitality, a silky texture, and a pure colour that resists fading.

Special Blonde 12/0

Key Features

Permanent hair dye with professional formula
ME+ Technology: reduces the risk of allergic reactions*
Lifts up to 4 levels, ideal for natural blondes
Up to 100% grey coverage
Pure, balanced, and luminous colour
Creamy and fluid texture for even application
Intense shine and natural depth from roots to ends
Soft and pleasant fragrance
Consistent and long-lasting results
Professional use

* Although the risk of developing allergies is reduced, there is still a risk of an allergic reaction that can be severe.

The shade samples are merely indicative, as they may vary depending on the computer screen used for viewing. Pluricosmética therefore disclaims any responsibility for any colour variations that may arise.

How to Use
Mix Wella Koleston Perfect ME+ Special Blonde 12/0 with the appropriate developer, following the manufacturer's recommended ratio.
Apply to dry, unwashed hair.
Leave to develop for the time required according to the desired level of lift.
Rinse thoroughly and finish with a post-colour shampoo to lock in the pigment and stabilise the hair's pH.
Warnings
Hair colorants can cause severe allergic reactions.
Read and follow the instructions.
Perform a preliminary allergy test 48 hours before applying any colourant. If no irritation occurs, proceed with the application.
Read the product leaflet carefully.
This product must not be used on persons under the age of 16.
For professional use only.
Wear suitable gloves. If the product comes into contact with eyes, rinse immediately and thoroughly with water.
Do not use to colour eyelashes or eyebrows.
Warranty
For more information about the warranty of products available on pluricosmetica.com, please refer to point 11 - "Product Warranty" on this page
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