Description
How to Use
Warnings
Warranty
Description

Wella Koleston Perfect ME+ Rich Naturals – Natural Tones with Sublime Shine and Colour Balance

The perfect harmony between naturalness and luminosity. Wella Koleston Perfect ME+ Rich Naturals is a professional permanent hair colour developed to offer natural, balanced, and radiant shades, with a colour depth that reflects the shine and vitality of healthy hair. Each application transforms the hair into a veil of light - pure, uniform colour with movement.

ME+ technology, exclusive to Wella Professionals, redefines the standards of modern hair colouring. Its innovative molecule replaces traditional pPD and pTD, reducing the risk of developing new allergies* in people not allergic to hair colourants, without compromising professional performance. The hair colour maintains colour intensity and fidelity, offering up to 100% grey hair coverage and up to 3 levels of lift.

The creamy and fluid texture of Wella Koleston Perfect ME+ Rich Naturals ensures easy and even application, while Pure Balance technology acts on the hair fibre, helping to neutralise free radicals during the colouring process. The result is more resilient, softer hair with less damage - colour after colour.

The shades in the Rich Naturals range are designed to enhance hair's beauty with natural and balanced reflections. From soft blondes to warm browns, each nuance subtly and sophisticatedly captures light, providing a natural, elegant, and long-lasting finish. The colour reveals the true dimension of professional colour - shine, harmony, and authenticity.

Rich Naturals 10/1 - Super Light Ash Blonde

Key features:

Professional permanent hair colour with ME+ technology
Natural and balanced shades with shine and depth
Up to 100% grey hair coverage
Lifts up to 3 levels
Pure Balance formula to reduce hair damage
Reduces the risk of developing new allergies* in people not allergic to hair colourants
Creamy and smooth texture for easy application
Reliable and consistent results with every application
Rich Naturals range for rnatural and luminous reflections
Professional use


* Although the risk of developing allergies is reduced, there is still a risk of an allergic reaction that can be severe.

The shade samples are for indicative purposes only, as they may vary depending on the computer screen used for viewing. Pluricosmética therefore disclaims any responsibility for potential colour variations that may occur.
How to Use

Mix Wella Koleston Perfect ME+ Rich Naturals with the appropriate Wella oxidant, in a 1:1 ratio.

Apply to dry, unwashed hair, distributing evenly.

Leave to develop according to the manufacturer's instructions.

Rinse thoroughly and finish with a post-colour shampoo to stabilise the pigment and prolong shine.

Warnings

Hair colourants can cause severe allergic reactions.

Read and follow the instructions.

Perform a preliminary allergy test 48 hours before applying any hair colour. If no irritation occurs, proceed with the application.

Read the leaflet accompanying the product carefully.

This product should not be used on persons under 16 years of age.

For professional use only.

Wear appropriate gloves. If the product comes into contact with eyes, rinse immediately and thoroughly with water.

Do not use to colour eyelashes or eyebrows.

Warranty
For more information about the warranty of products available on pluricosmetica.com, please refer to point 11 - "Product Warranty" on this page
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