Tone-on-tone natural brown hair colour without ammonia, with gloss shine and even results
L’Oréal Pro Dia Color Demi-permanent Hair Colour 4 is a tone-on-tone, ammonia-free colour designed to intensify the hair's natural colour with a luminous and balanced finish. Shade 4 is a brown base, ideal for enhancing depth, evening out colour, and restoring shine to lifeless hair.
When applied to dry hair, the creamy texture allows for even distribution, precisely coating each hair fibre. The colour develops progressively, creating a natural brown with subtle reflects and visible gloss shine. The hair achieves a more uniform appearance, with continuity from roots to ends.
The lost melanin replenishment technology acts within the hair fibre, replicating natural colour and filling chromatic irregularities. The result is a truer, balanced colour with natural dimension. Suitable for revitalising faded lengths, enhancing existing colour, or softening the appearance of white hair.
Lasting up to 6 weeks, the colour remains stable and luminous. Coverage can reach up to 70% of white hair, providing a natural and integrated finish. The ammonia-free formula ensures greater comfort during the service and respects the hair fibre.
With up to 92% naturally derived ingredients, this hair colour offers professional performance with a gentler approach. Suitable for colour maintenance, evening out, and shine enhancement on brown hair.
Key Features
- L’Oréal Professionnel Demi-permanent hair colour
- Shade 4 natural brown base
- Ammonia-free formula
- Up to 70% white hair coverage
- Lasts up to 6 weeks
- Up to 3 times more shine
- Lost melanin replenishment technology
- Reflects true to natural tone
- Lightens up to 1 shade and darkens up to 4 shades
- Up to 92% naturally derived ingredients
- Creamy texture for easy application
- Professional 60ml format
Frequently Asked Questions
Does L’Oréal Pro Dia Color Demi-permanent Hair Colour 4 change hair colour?
Not aggressively. It is a tone-on-tone hair colour that intensifies and evens out existing colour.
Does L’Oréal Pro Dia Color Demi-permanent Hair Colour 4 cover white hair?
Yes. It can cover up to 70% of white hair, maintaining a natural and integrated result.
What hair type is this shade suitable for?
It is suitable for natural or coloured brown hair that needs evening out, shine, and depth enhancement.
Shade samples are for indication only, as they may vary depending on the computer screen used for viewing. Therefore, Pluricosmética disclaims any responsibility for any colour variations that may occur.
You can use any Diactivateur developer with Dia colour (mixing ratio: 1 + 1.5). For best results, we recommend: Diactivateur 6 vol. for a soft colour deposit; Diactivateur 9 vol. for a medium colour deposit; Diactivateur 15 vol. for an intense colour deposit.
Wear appropriate disposable gloves. Do not use metal tools (bowl, comb...). Only use the recommended Diactivateur.
In a non-metallic bowl, applicator bottle, or shaker, mix 60 ml (1 tube) of Dia Color cream and add 90 ml of the chosen Diactivateur developer. Apply to dry hair.
First application: The 20-minute development time begins at the end of the application.
Root retouch: Apply to the root area, begin the 20-minute development time, then immediately distribute through the rest of the hair to revitalise the colour for a deeper and/or darker result.
Distribute through the rest of the hair after 10 min if lengths and ends are moderately faded.
Emulsify during the last 5 min if the colour is slightly faded.
At the end of the development time, carefully emulsify for a few minutes. Rinse hair thoroughly until the water runs clear. Wash with the Metal Detox shampoo.
Latest update: 2026-06-17 11:14:10
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