Description
How to Use
Warnings
Warranty
Description

Demi-permanent hair colour, very light blonde with a balanced cool golden reflect, ammonia-free for gloss shine and luminous colour

The L’Oréal Pro Dia Color Demipermanent Hair Colour 9.13 is a tone-on-tone, ammonia-free colour designed for very light blonde bases with a balanced cool and luminous direction. The 9.13 shade is positioned as a very light blonde with a cool reflect softened by a golden nuance, ideal for refining colour, controlling excessive reflects, and maintaining a natural, elegant finish.

When applied to dry hair, the creamy texture evenly coats the hair fibre, allowing for precise and controlled distribution. The colour develops progressively, revealing a balanced very light blonde with a visible gloss shine and a more stable chromatic reading. Hair appears more uniform, with visual lightness and a polished finish from roots to ends.

The lost melanin replenishment technology acts inside the hair fibre, replicating natural colour and filling chromatic irregularities. The result is continuous colour with balanced reflects and no artificial contrast. Suitable for neutralising excessive warm reflects, softening unwanted tones, or evening out faded lengths.

Lasting up to 6 weeks, the colour remains stable and luminous. Coverage can reach up to 70% of white hair, ensuring a natural and integrated result. The ammonia-free formula ensures greater comfort during the service and respect for the hair fibre.

With up to 92% naturally-derived ingredients, this hair colour offers professional performance with a gentler approach. Suitable for colour maintenance, reflect correction, and shine enhancement in very light blonde hair.

Key Features

  • L’Oréal Professionnel Demipermanent Hair Colour
  • Shade 9.13 very light blonde with a balanced cool golden reflect
  • Ammonia-free formula
  • Up to 70% white hair coverage
  • Up to 6 weeks duration
  • Up to 3 times more shine
  • Lost melanin replenishment technology
  • Balance of cool and warm reflects
  • Lightens up to 1 shade and darkens up to 4 shades
  • Up to 92% naturally-derived ingredients
  • Creamy texture for easy application
  • Professional 60ml format

Frequently Asked Questions

Is L’Oréal Pro Dia Color Demipermanent Hair Colour 9.13 a cool shade?

It is a balanced shade, combining a cool direction with a golden nuance.

Does this shade help neutralise warm reflects?

Yes. It helps soften excessive warm reflects while maintaining luminosity.

Does L’Oréal Pro Dia Color 9.13 cover white hair?

Yes. It can cover up to 70% of white hair, ensuring an even and natural finish.


The shade samples are merely indicative, as they may vary depending on the computer screen used for viewing. Therefore, Pluricosmética declines any responsibility for possible colour variations that may arise.

How to Use

You can use any Diactivateur developer with Dia colour (mixing ratio: 1 + 1.5). For best results, we recommend: Diactivateur 6 vol. for a soft colour deposit; Diactivateur 9 vol. for a medium colour deposit; Diactivateur 15 vol. for an intense colour deposit.

Wear suitable disposable gloves. Do not use metal tools (bowl, comb...). Use only the recommended Diactivateur.
In a bowl, applicator bottle, or shaker, mix 60 ml (1 tube) of Dia Color cream and add 90 ml of the chosen Diactivateur developer. Apply to dry hair.

First application: The 20-minute development time begins at the end of the application.
Root touch-up: Apply to the root area, start the 20-minute development time, then immediately distribute through the rest of the hair to revitalise the colour for a deeper and/or darker result.
Distribute through the rest of the hair after 10 minutes, if lengths and ends are moderately faded.
Emulsify during the last 5 minutes, if the colour is slightly faded.
At the end of the development time, carefully emulsify for a few minutes. Rinse hair thoroughly until the water runs clear. Wash with Metal Detox shampoo.

Warnings
Hair colourants can cause severe allergic reactions.
Read and follow the instructions.
Perform a preliminary allergy test 48 hours before applying any hair colour. If no irritation occurs, proceed with the application.
Read the product leaflet carefully.
This product should not be used on individuals under 16 years of age.
For professional use only.
Wear appropriate gloves. If the product comes into contact with eyes, rinse immediately and thoroughly with water.
Do not use for colouring eyelashes or eyebrows.
Warranty
For more information about the warranty of products available on pluricosmetica.com, please refer to point 11 - "Product Warranty" on this page
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